Scott L Norvell

Technical Architect / Senior Full-Stack Software Engineer (2016-Present)

• Architected high-level design for all new software projects and liaised with engineering and project managers to facilitate implementation.
• Designed and implemented front-end deployment strategies.
• Responsible for coaching and mentorship of junior and mid-level engineering staff.
• Continued substantial individual contributions to JavaScript, Ruby, and Golang codebases.

Full-Stack Software Engineer (2014-2016)

• Helped create an open and collaborative culture of clean, optimized, and performant code.
• Built video recommendation algorithm using the MongoDB Aggregation Pipeline which performed as well as third-party recommendation services in A/B tests.
• Gained expertise with Ember JS, and became the "go-to" person for all Ember-related questions.
• Managed relationships with select third-party design firms and independent contractors.

Project Highlights:

• Player: Embeddable JavaScript video player built around video.js with custom ad manager.

  Optimized legacy codebase that was prone to crashing. Participated in full rewrite using Reactive programming concepts (RxJS). Architected new custom ad manager including the ability to play JavaScript and flash VPAID ads using undocumented features of video.js.

• Interlude Player: Fully customizable video player that dynamically inserts recommended content onto Condé Nast articles.

  Architected the feature and owned implementation. Coordinated a successful simultaneous launch across eighteen Condé Nast brand sites, all of which saw dramatic view increases. Reengineered to support single-page and infinite scroll features.

• The Scene: Single-page video destination written in Ember. (thescene.com)

  Participated in the initial launch in the fall of 2014 as well as 2.0 relaunch in 2016. Project managed and implemented watch page redesign based on data gleaned from A/B testing. Project managed and implemented subscribe, follow/save items features, as well as the migration to Ember CLI.

• Api: All purpose data api for The Scene properties and other endpoints.

  Created entire architecture including a system to optimize database queries and monitor for unnecessary n+1 queries. Architected the caching strategy.

• Video Brand Sites: Video specific sites for Condé Nast Brands. (video.gq.com, video.vogue.com, etc...)

  Hosted from a single Rails application. Ran crash-prone legacy code through series of database query and caching optimizations to a place of stability.

• CMS: End-to-end video content management system.

  Includes uploading/encoding of video assets, editing of all metadata, editorial program magagement, as well as various custom reporting and metrics tools for Condé Nast properties. New features written in React.

• Others Projects:

  Contributed to maintenance of OTT platforms including Xbox One, Roku, and AppleTV, as well as an IOS app for The Scene.

Back- and Front-End Engineer/Designer/Project Manager (2012-2013)